After posting over 311 long-form videos on YouTube in 6 months…
Plus daily content on Instagram, Twitter, LinkedIn, Pinterest, Facebook, Snapchat and the other platforms…
Here’s what I found
“Chase followers and you’ll be rich in attention.
Chase profit and you’ll be rich in both.”
The key thing preventing you from posting consistently? RESISTANCE.
And you can deal with it in 2 ways:
- At the symptoms
- At the root cause
“Your resistance to content creation diminishes when your path to profit gets clear.”
“Your mind isn’t lazy. It’s efficient at avoiding paths that don’t lead to your desire.”
Dealing with symptoms:
→ Finding solutions for junk food eating
→ Late-night social media scrolling
→ Procrastinating on recording videos
Dealing with the root:
→ Where is this resistance coming from?
Example:
Person A wants 1M followers
Person B wants 1M dollars
I was person A.
Well on my goal towards 1M followers…
The path to more viral videos became clear.
But the path to profit less.
More Followers ≠ More Profit
When I realized this, “resistance” to create increased.
Until I figured out the profit side.
“1,000,000 followers without monetization is like a Ferrari without fuel.
Impressive to look at, impossible to drive.”
“Better to have 100 followers who buy
Than 100,000 who just say ‘hi'”
Everyone talks about “the journey”.
I care more about the destination.
“Stop romanticizing the grind. Start romanticizing the profit. You get what you romanticize, given enough time…”
“The journey matters. The destination pays bills. Choose your priority.”
I started on YouTube in 2012.
Posted 600+ videos on YouTube.
Have done over $4,500,000 in revenue.
But when hope disappears…
When hope < truth…
You are likely to quit.
And when you quit…it’s for sure not going to happen.
“Hope makes you start. Data makes you smart. Profit makes you stay.”
May you focus on profit, my friend (unless you desire “fame” because you already solved your “need” for money)
With or without virality.
With or without fame.
Whatever is most effective.
Life is a precious thing to waste…
“Consistency FLOWS naturally when each piece of content is a bridge to profit.
NOT just a monument to effort.”
The SILLY Way:
- Chase viral videos
- Get millions of views
- End up with a $5K launch instead of $100K
- Because you created content, but INNEFECTIVE content
“Most viral videos are like sugar: Sweet to taste, empty in nutrition.”
The CLEVER Way:
- Pinpoint profitable content
- See which posts build the “right audience”
- Launch future products successfully
“Viral videos fill your notifications. Strategic videos fill your bank account.”
Your mind knows you care about money. Not vanity metrics.
Silly Creators ask: ‘How many views?’
Clever Creators ask: ‘How much profit?’
“Content without conversion is just expensive journaling.”
So I abandoned a channel with 1M+ views & 7000+ subscribers, because of this
“If your content only brings views but no revenue,
You are paying to be in front of a crowd.
Probably one, you don’t like to be with.”
Remember: Why “hope”… If you can KNOW?
Good luck
Just know you don’t need it…
~ Jordan (Profit, not Famous) Kruk
PS: If you want to know practically how you can build the most profitable audience…Then watch my free Content Money Map™ training here:
